Top 5 Photo and Video Apps on iOS in South Africa - Q1 2022

In the first quarter of 2022, the top 5 photo and video apps on iOS in South Africa showed varied performance trends. Here's a closer look at the weekly downloads, revenue, and active users for Instagram, YouTube: Watch, Listen, Stream, Snapchat, InShot - Video Editor, and Google Photos: Backup & Edit.

Instagram experienced a slight fluctuation in weekly revenue, peaking at $184 in mid-January and dipping to $70 in mid-February. Downloads for the app were relatively stable, reaching their highest at approximately 16.5K in the final week of March. Active users showed a positive trend, increasing from 688K at the start of the quarter to about 714K by the end.

YouTube: Watch, Listen, Stream saw consistent weekly revenue, maintaining figures between $20K and $27K, with a peak of $26.6K in late February. Weekly downloads fluctuated slightly, with a high of roughly 13.2K at the end of March. The app's active user base remained strong, growing from 2.47M to 2.54M over the quarter.

Snapchat had a notable increase in downloads, starting at around 11K and ending at 9.6K. Active user numbers were relatively stable, hovering around the 650K mark throughout the quarter.

InShot - Video Editor showed a steady weekly revenue, peaking at approximately $2.2K in the final week of March. Downloads were consistent, with a slight increase towards the end of the quarter, reaching around 4.6K. Active users also showed a steady trend, maintaining figures around the 50K mark.

Google Photos: Backup & Edit had a strong revenue increase, peaking at $6.3K in late February. Downloads showed a gradual increase, reaching 3.2K by the end of March. Active users remained relatively stable, averaging around 100K throughout the quarter.

These insights are derived from Sensor Tower's data, providing a comprehensive view of app performance in South Africa. For more detailed insights, visit Sensor Tower.